Today's Video Link

I get a ridiculous number of press releases sent to my press release address from folks who want to see something of theirs plugged on this blog. This is the first one in a long time that caught my interest…

Hi Mark,

I wanted to get in touch with some news about world record-holding competitive eater, Takeru Kobayashi.

Terminix, the country's leading provider of termite and pest control services, put Kobayashi up to a unique challenge: eat tater tots for an entire day, while going about his daily routine.

You can watch this quick video to find out how he does:

THE RESULTS:

  • Kobayashi consumed 259 tater tots in under four minutes, defeating the existing record of 250 tots in five minutes.
  • He ate a total of 857 tots over three hours and 22 minutes, all while doing his daily activities.
  • While his totals were impressive, termites came in as the winner as they never stop eating — they're on-the-job 24/7, eating through more than $13 million worth of property damage every day. That's $5 billion per year!

If you are interested in a story on this video or sharing it on your social channels, I'd be happy to share additional assets.